Some schools only monitor activity on school-issued emails or devices, while others go as far as tracking social media presence and Google searches. … There’s a simple reason for online student surveillance: to monitor significant threats to the school, like shootings, and keep students safe from cyber-bullying.
Monitoring software can allow leaders to be proactive about preventing or addressing concerning behavior before it gets out of hand. It can also help school personnel, or law enforcement, find evidence they need to investigate a potential threat. Is an important addition to any school safety plan.
2. It is extremely inefficient. Schools are sacrificing privacy and devoting unbelievable resources inefficiently. Some students can control social media privacy settings better than others, which makes some of the monitoring completely useless.
Monitoring social media is important because social media are like flowing rivers of conversation and content. Companies need to act on the conversations and content that flow by before they disappear around the corner. Twitter is the most extreme example of social media’s temporal nature.
Making distinctions between what students say on campus and off was easier in 1969, before the rise of social media. These days, most courts have allowed public schools to discipline students for social media posts so long as they are linked to school activities and threaten to disrupt them.
YES. But only for certain types of speech on social media. If you say something on social media during school hours or at a school function or event that officials believe could lead to a “substantial disruption,” your school can discipline you.
“As far as I understand, schools have every right to monitor what’s done on their property, with their equipment, on school-issued accounts,” Herold said. … While 12 states have passed laws about a school’s authority to access its students’ social-media accounts, most apply only at the college level.
Monitoring focuses on a specific company, brand, product, or campaign, while social listening encompasses brand mentions as well as entire categories, industries, occasions, or need states. Listening allows you to understand how people are talking about you, your competitors, and the overall market landscape.
By tracking users Facebook, Instagram and Twitter likes, as well as google searches, media platforms and networks are able to generate a general idea of what your interest are. By using the location services provided by your device, media platforms can know where you are at all times.